About Us

History
As a family-owned business, we understand the value of longevity and quality. We've been in the industry since the 1930s.

Since the beginning our focus has always been the distribution and promotion of the Wella brand portfolio for professional hair care products. At the turn of the century, our achievement was acknowledged and recognized by Wella and entrusted us with the distribution of their professional brands Kadus and Nioxin.

In 2021 our company in Malta was awarded the Superbrands Malta's choice award.

Goal
Our aim is to help maintain and protect the image of our brands and to push forward the quality and strength of our top-shelf products. We want to nurture fresh talent and push forward aspiring hairdressers, identifying their capabilities helping them fulfil their true artistic potential.

To that end we are proud to support hairdresser  establish and set up their own salon by providing them with all the vital equipment and top end hair products helping them establish themselves as artists and specialists in their trade.

Education
We are committed to educating both hairdressers as well as home consumers in the proper use of our products. Our internationally trained educators provide all that support needed to achieve the full potential of the product being used. We are eager to share all our knowledge with you, so please drop us a message if you have any questions.

We Love Hair
Our passion for beautiful hair motivates us to support all our clients with the right choice of product for their needs. There is nothing worse than spending money on a product that will not work for you. We focus on our customers; we listen to their queries, we listen to their aspirations for no other advertisement is as good as a satisfied customer.

We want to give your clients the best hair of their life, no matter what. Contact us for more information.